Infographics, or information graphics, are nothing new. For years, society has harnessed the power of visual representation to logically interpret cause-and-effect through diagrams, timelines and flow charts. From newspapers and magazines to city maps, scholarly work and textbooks, infographics in many ways are a staple in modern communication practice. In traditional public relations practice, infographics are commonly found as components of one-pagers, “by the numbers”, white papers and case studies.
With the decline of print news and as online and digital publishing continue to take a larger share of the information market, the need to discover better ways to disseminate concise information through WordPress blogs and email marketing has no doubt taken the center stage in the public relations, marketing and pro-blogging industries. Since web content publishers only have a few seconds to invoke a readers decision, visual representation can provide a cognitive ways to engage readership and provide essential knowledge.
via The case for creating infographics for PR WordPress blogging.
I have a unique interest in this infographic, but for right now it is a secret!
The Seven Motorcycle Safety Tips infographic comes to us from Bisnar|Chase. This infographic gives some helpful tips on saftey to prevent injuries, but if you do have an accident, they’d like to help!
Motorcycle safety is no joking matter. Please take your safety seriously. If you do become injured in a motorcycle accident we would like to help. Contact us immediately to schedule your free consultation with our reputable California motorcycle accident lawyers.
A couple things I really like about this design.
It tells a simple, easy-to-understand story
Clean design, not too much visual noise
Good illustrations to illustrate each safety tip and statistic
Each of the values included are visualized to make them quick and easily to read
The data source is listed in the infographic, but it’s missing a copyright statement and a URL to the original infographic posting at the bottom. The page with the original posting is also missing sharing buttons for social media, so it’s difficult for readers to share the infographic.
Thanks to Chris for sending in the link!
via Cool Infographics – Blog – Seven Motorcycle Safety Tips.